April 20, 2021
Badges or badges are new to Instagram. Its essence is to help content authors make money on live broadcasts. Of course, money doesn't come out of thin air. Followers give them. This is such a kind of "tip" to the creators during live broadcasts. For this, they will be assigned the same badges-hearts that are visible in the live chat.
Viewers buy a badge during the broadcast and choose one of 3 levels of "hearts" - they differ in price. After purchasing the badge, viewer comments will be highlighted and additional features will become available. For example, placing a nickname in the list of blogger's "sponsors" and access to a special heart.
The badges are available in 3 variations. Viewers can buy one heart for $0.99, two for $1.99, or 3 for $4.99. The creator of the stream can see who donated thanks to the visual icon in the chat stream. He revealed that initially, the creators will receive 100% of the revenue from Instagram Live icons sales.
To withdraw money for buying pins, set up a payout account. You will need to provide your name, company information, and payment method. After that, information about your status and projected income will appear on the "Badges" tab in the Settings section.
The amount is transferred at the end of each month, but on the condition that it reaches $100. If the balance is less at the end of the month, the money is transferred to the next month. And so on until the minimum amount is reached.
John Yushai, Instagram Product Marketing Manager for IGTV, explained, "You need to make money to be sustainable [as a writer] so you can turn your hobby into a profession." Yes, and followers can show their support, and at the same time feel like a little VIP-users.