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Viktor
Aug. 17, 2020
Target. Why Instagram is rejecting your ads
{"time":1643972313010,"blocks":[{"id":"alnzzyEKfI","type":"paragraph","data":{"text":"Target is a great invention. You don't always know what's in front of you: an advertisement or a sign of destiny. It also helps to effectively promote your product or account."}},{"id":"QVXYSfPpVJ","type":"paragraph","data":{"text":"Before learning how to promote on Instagram, you need to know what content will definitely pass the moderation. We figured it out and now we are telling you."}},{"id":"88k8AOOlR-","type":"Image","data":{"file":{"url":"/antiban/apps/webapp/media/uploads/images/2021/02/lC6uX5584xY_D1y722W.jpg"},"caption":"","withBorder":false,"stretched":false,"withBackground":false}},{"id":"Ct9XNAvwJ0","type":"paragraph","data":{"text":"Bots carefully review your ad post before publishing it. First of all, anything that goes beyond the law or Facebook policy is rejected. "}},{"id":"Spl2tpv4IX","type":"paragraph","data":{"text":"<i><mark class=\"cdx-marker\">For example tobacco, medicines and dietary supplements, 18+ products, weapons, loans, credit, sale of body parts, etc.</mark></i>"}},{"id":"t_fsJSDmlb","type":"paragraph","data":{"text":"Also, moderation can reject low-quality content. According to Facebook, this includes:"}},{"id":"1O06iPQiOQ","type":"List","data":{"style":"unordered","items":["Images with a lot of text on it.","Clickbait and sensationalism. Or, as Facebook puts it, the suppression of information. This is considered intrusive content that encourages you to click on a link.","Misleading materials. Ads shouldn't contain false promises. \"In just 10 days, you'll lose 10 pounds\" - the very offer that won't pass moderation. This also includes the before-after demonstration.","Aggressively selling stocks. Ads with arrowheads and those that pressure limited promotions are not allowed to pass. Write \"99% off today only\" and your post is rejected by moderation.","Stop Words. This is something of a mystique. No one has ever seen them, but it is believed that Facebook has a database of expressions that users often report about. The list of these words, unfortunately, cannot be founded in a policy of Facebook or Instagram, but there are some of them created by ordinary users after they encountered such a problem.","Discrimination. Ad should not point out disadvantages or personal qualities: weight, gender, age, ethnicity. For example, \"Dreaming of being beautiful?\" - this phrase indirectly indicates that the user is ugly. Post goes to trash.<br>"]}},{"id":"hnrF3gAwCG","type":"paragraph","data":{"text":"By the way, if your ad contains a link to a third-party site, be aware that it will also be checked for all of the above factors."}},{"id":"aOaGLClvg3","type":"paragraph","data":{"text":"Here's a simple checklist that will help you avoid mistakes in creating your ads."}}],"version":"2.22.2"}
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