Anastasia

Jan. 26, 2021

How to get subscribers to read the post to the end? Writing catchy headlines

You have 2200 characters!

Yes, that's exactly how many symbols Instagram gives to express your thoughts. On the one hand, this is quite enough for the post. On the other hand, who would read such a long text?

The attention of subscribers should be "hooked" from the first phrase because they can only see the first 2-3 lines under the photo.

Therefore, these first words should show the essence of your text! And the title can be in the picture itself.

Here are some catchy tips:

• We use headings with numbers: “7 useful visual applications” are better than “useful applications for photos.”
• We show our personal experience: “I bought air tickets three times cheaper.”
• Try to write “read to the end”. You will be surprised, but most people after such a call will actually finish reading. Just don’t use this phrase too often;
• Headlines with intrigue work great. For example, "what's going on on the video?", "I'm crying" and the like.

But be aware of this. Adapt the headlines to suit you and your target audience.